"How much for a 30-second promo?" is the question every marketer asks before greenlighting motion. The answer depends on who builds it and how many revision rounds you need.
Freelancer motion ($800–$5,000+)
Strong freelancers charge $80–$200/hr. A simple promo often takes 10–25 hours before revisions. Rush fees and extra formats (square, vertical) add cost fast.
Agency retainers ($5,000–$50,000+)
Agencies bring strategy and craft, but minimum engagements can exceed a startup's quarterly creative budget for a single campaign.
AI-assisted in-house (subscription + time)
Tools like Fluos shift spend from per-asset invoices to predictable software. Your team iterates in chat, previews immediately, and exports MP4 when approved — see pricing.